The Marketing Foundation Sprint

Get strategic clarity in 2 weeks, without committing to a full fractional engagement.

If you're a $3-35M healthcare or purpose-driven business, you're probably dealing with:

• A patchwork of contractors and agencies with no unified strategy

• Marketing initiatives that start strong but fizzle out

• A team (or founder) executing tactics without a clear plan

• The nagging sense that you're wasting budget on things that don't matter

You know you need strategic marketing leadership. But $20K+ for 90 days of fractional marketing leadership support isn't in the budget right now.

Start here instead.

What You Get

The Marketing Foundation Sprint is a two-week intensive that gives you the strategic foundation your marketing has been missing.

Here's what happens:

Step 1: You Draft Your Strategy (Week 1)
I'll send you my Marketing Strategy One-Pager template. You fill out the first draft—your positioning, ideal customer, competitive differentiation, and initial priorities. This forces you to think through what actually matters.

Step 2: We Refine It Together (Week 1-2)
We meet for 90 minutes. I'll challenge your assumptions, tighten your positioning, help you pick the right priorities, and make sure your strategy is defensible ... not wishful thinking. This is where 20 years of experience compresses into one intensive session.

Step 3: I Build Your Roadmap (Week 2)
Based on our finalized strategy, I create your custom 90-day marketing roadmap. This isn't generic advice; it's a prioritized, week-by-week plan showing exactly what to do, what to delegate, and what to ignore. You'll know what to tackle first and why it matters.

Step 4: Implementation Check-In (Week 3)
Two weeks after delivery, we meet for 30 minutes to answer questions, troubleshoot obstacles, and make sure you're on track.

What You Walk Away With

✓ Finalized Marketing Strategy One-Pager - Your positioning, ICP, competitive differentiation, and strategic priorities in one document your whole team can reference

✓ Custom 90-Day Marketing Roadmap - Week-by-week priorities showing exactly what to do, in what order, and why

✓ Clarity on what actually matters - No more random tactics. You'll know what moves the needle vs. what's just noise

✓ Confidence to say no - When vendors pitch you or your team suggests "we should be on TikTok," you'll have a framework to evaluate if it's worth your time

This Is Perfect If You:

• Have marketing contractors or even an in-house marketer but no clear strategic direction

• Keep starting and stopping initiatives because nothing feels cohesive

• Need someone to tell you what actually matters for a business your size

• Want to test working with me before committing to a full fractional engagement

• Are tired of paying for marketing that doesn't build toward anything

This Is NOT For You If:

• You need hands-on execution (this is strategy + roadmap, not implementation)

• You're under $3M in revenue (your priorities are different; focus on founder-led sales first)

• You want someone to just validate what you're already doing (I'll challenge you)

Investment: $4,000

Timeline: two weeks from kickoff to delivery

Limited to three (3) clients per month so I can give each engagement the attention it deserves.

Want to upgrade later? The $4,000 credits toward a full 90-day fractional engagement if you decide you want help executing the roadmap.

About Andrea

I'm a fractional marketing consultant with 20 years of experience and an MBA, specializing in healthcare organizations and purpose-driven businesses in the $3M-$35M range.

I've helped companies transition from patchwork marketing—where founders juggle five contractors and a junior marketer and nothing connects—to strategic marketing systems that actually compound over time.

I don't do fluffy brand exercises (though I firmly believe brand is a growth driver) or generic advice. I build marketing strategies that are defensible, prioritized, and designed for businesses at your stage.