"Everyone needs a coach. It doesn't matter whether you're a basketball player, a tennis player, a gymnast or a bridge player. We all need people who give us feedback. That's how we improve." - Bill Gates
It's true. We all need a coach. Whether you are a marketing professional who is stuck with some aspect of your career or struggling with something in your current role; or are a CEO, founder, or business leader who is finding it challenging to get alignment with your marketing leader or you want a coach to provide strategic guidance as you build out your marketing function; you've landed in the right spot.
Andrea Cheney Consulting offers marketing coaching for marketers and business leaders, alike. Bringing 20 years of marketing and business experience and years of experience as a leader at organizations of various sizes and stages, Andrea helps marketers and business leaders figure it out.
Being a marketer can be challenging, right? But it can also be fulfilling and fun. Wherever you are in your marketing career–just entering the field in a junior-level role (that's where we all begin!), or have worked your way up to become a manager, or are a marketing executive leading a department–there are unique challenges.
I offer coaching to support you where you are in your marketing journey.
Are you a marketing leader struggling to find alignment with your CEO?
Did you just start a new marketing role and you're finding it's not what you thought it would be? Or maybe it's exactly as you worried it might be!
Are you a junior-level or mid-level marketer wanting to take the next step–or maybe wondering what the next step is for you?
Maybe you're happy in your role but you are struggling with some specific part of your job–including where to start on creating an effective marketing strategy, or effectively communicating that strategy to others.
It's a lot to navigate as a marketer. I offer one-on-one coaching to support you, wherever you are.
A two-session coaching program designed to get marketers unstuck or address specific challenges.
Total cost: $550
A 12-week coaching program aimed at long-term growth and success in marketing careers or strategies.
Total cost: $3,000
As a CEO or founder, the success of the company you lead sits on your shoulders. Whatever the size of your organization–a five-person startup or a Fortune 500 company–you're the person who is accountable to all stakeholders. So, feeling like you don't have visibility or alignment with marketing, or feeling like you simply don't know where to begin or which move to make next in building out your marketing function, feels like a lack of control. Which is not a productive place for a leader of a company to be.
I offer marketing coaching for CEOs and founders who are faced with some of the most common–and uncommon–marketing challenges.
Are you a CEO who feels like you have no visibility into what your marketing team is doing?
Are you a founder struggling to get alignment–or get along–with your marketing leader?
Are you a leader who has had multiple CMOs or Heads of Marketing who just haven't worked out?
Perhaps you have a board or investors to answer to and feel like marketing is letting you down.
Maybe you are a business leader with no marketing leader and you're trying to manage marketing yourself or figure out which type of marketing to hire first or next.
Let's work together to solve this. It is solvable, after all. I offer 1:1 marketing coaching sessions for CEOs, founders, CFOs, and other C-level executives who want to figure out how to have a more effective, productive, and enjoyable relationship with marketing.
A six-week coaching program for CEOs, founders, and business leaders focused on bridging the gap and improving the relationship with marketing to drive growth.
Total cost: $3,000
A four-week coaching program designed for founders who are preparing for or have recently hired their first marketing hire, to set the foundation for success and growth.
Total cost: $2,000
"Marketing coach" can mean a number of things, from career coaching for marketing professionals, coaching on creating marketing strategies, and more. Marketing Coaching with Andrea is for marketing professionals who want some support in navigating career or job challenges or situations that are unique to marketers, and for CEOs, founders, and other business leaders who want support to improve their relationship with Marketing and/or marketers at their organization, or otherwise be positioned for success with Marketing.
Andrea Cheney is a healthcare marketing leader with two decades of experience. She has built and led marketing organizations for startups and growth-stage organizations, as well as worked as a marketing executive within Fidelity’s Healthcare Group. Now, as a fractional Chief Marketing Officer (CMO) and marketing consultant, she helps healthcare and purpose-driven organizations grow.
Both as an in-house marketing executive and currently as a consultant, she has seen firsthand the challenges both marketing professionals and CEOs have. She has successfully navigated these marketing challenges and relationships as an executive and has helped other marketing leaders as well as business leaders navigate these challenges.
While every client has unique needs and therefore unique sessions, you can expect to spend time discussing your specific challenges and goals, engaging in some exercises and structured work, and discussing solutions for success.